With his releases, K-Sno demonstrates a good command of creating an environment and a moment, both musically and verbally. His most recent work, “CTRL,” hits strong and exposes that sort of inventiveness in an instant, gradually developing an environment around its listeners that is both contemporary and engaging.
From the coldest Twin Cities comes an artist with the coldest aromas around and the right delivery to match. Sno was named one of the Twin Cities’ artists, releasing Heat by Sophia Khori, a GO95.3 contributor. “This is More Than Music,” he says on stage, after releasing his self-reflective album “Perception” and headlining The Pourhouse in Minneapolis. As an artist, he represents and cherishes “Love, Perspective, Impact, and Empower.”
K-Sno says, “As long as I’m writing music that’s real to me and has the potential to have an impact…then I know I’m on the right track.” Sno is a brand in his own right, departing from the standard. With his flawless storytelling, audacious delivery, and compelling flow, he’ll always be one of the Coldest artists unleashing pure Heat.
The verses lay forth detail and personality, resulting in a performance that meanders while remaining expressive and thrilling. The soundscape links more strongly at specific points, making the tune feel like a true classic from the past, but with a new identity and aim.
“CTRL” draws the ear to the snicket, crunchy rhythm, and, of course, the K-Sno vocal. Or, more specifically, lyrics — there’s a plethora of them on display. The composer employed many reverbs and delays. In his arrangement, there is a lot of movement. It’s akin to the sound of the ocean’s waves crashing on the sand at low tide. The actual outcome is one of great wealth.
Incredible “CTRL” is a four-minute -and- -a ten-seconds video that will make you wonder if you’ve just blinked and missed it. Mix: It’s made up of a lot of big, thick pieces of sound that have been compressed so that everything sounds louder than everything else, and there’s a marvelous sense of rippling excess that makes everything sound like it’s going crazy.
There’s a polished look to the entire thing. As the hook settles in and the artist’s approach becomes known, there is a fair bit of musicality to appreciate, which sets this apart from the majority of current releases.